Copywriting

Here are a few samples of my copywriting. Click on the little arrow in the upper left hand corner to get an expanded view of each item.

 

Website Copy

Contestant bio for local radio station’s  Most Eligible Bachelor Contest

 

Product Descriptions for Kashi Company website. Descriptions are seen in the left column of page 1 and on page 2.

 

Brochures

 

4 -page B2B Sales Brochure for Heart to Heart cereal.

 

8-page Internal Communications Brochure explaining the functions and structure of the Southern California Rapid Transit District’s  Management Information Systems Department.

 

A 1-page “Take One” Brochure promoting the Los Angeles County Metropolitan Transportation Authority’s television show.

 

Los Angeles County Metropolitan Transit Authority – “Graffiti Tolerance Program”

 

Southern California Rapid Transit District –  “Tips for an Enjoyable Blue Line Ride”

 

Welcome Letter for Kashi food fan’s  including recipes and coupons

 

Press Releases

Kashi Company – “Kashi Expands GoLean Cereal Slimming System”

 

Kashi Company – Introducing All-Natural Ready-to-Drink Shakes

 

The American Film Institute – Elementary School Children Meet Film Directors

 

The American Film Institute – Introducing Courses in New Media

 

Southern California Rapid Transit District – Nichelle Nichols ( Star Trek’s Lt. Uhura) Hosts Television Show

 

Print Ads

Ad for Transit 2000 Television Show –  appeared in the Pasadena Star News

 

Ad for Transit 2000 television show –  appeared in the national edition of TV Guide

 

Ad promoting The American Film Institute’s  Professional Training Program event –  appeared in  the entertainment trade newspapers Variety and Drama-Logue

 

Radio Ad Copy

Ads promoting The Professional Training Program Courses at The American Film Institute

 

Fact Sheets & Sell Sheets

Fact sheet for  Transit 2000, a monthly television show airing on KABC-TV in Los Angeles

 

Sell Sheet for Kashi’s Ready to Drink Shakes

 

Sell Sheet for Kashi’s two new GoLean Bar Flavors